Welcome to Google Ads Tutorials 2021 by Digital Mastery
Google Ads is also known as Google AdWords and it’s one of the most popular advertising platforms used by digital marketers. Google Ads is becoming extremely popular and having knowledge of how to run Google Ads is a must to become a successful digital marketer.
Here is a Google Ads tutorial for beginners to help you learn Google Ads, hope you will like it and share it with your friends.
Google Ads tutorial overview
In this tutorial series, you will learn everything about Google Ads (Also known as AdWords). This Google Ads tutorial covers all popular Google Ads topics like search Ads, keyword research, bidding strategies, quality score, display advertising, video ads, conversion setup etc.
Who is this tutorial for?
This Google Ads tutorial is for beginners who are new to digital marketing and Google Ads. This tutorial will help them learn new things about Google Ads and improve their knowledge.
Content of Google Ads Tutorial
This new Google Ads tutorial 2021 includes various topics and how-to articles, guides and Google Ads tips. It’s organised in various chapters and sections to help you find the right tutorial as per your need.
Chapter 1: Google Ads Introduction
Google Ads which is also known as Google AdWords or AdWords is an advertising platform by Google that allows advertisers and marketers to show ads on Google search results page and other websites and platforms via Google display network.
- Google AdWords was introduced on 23 October 2000
- Google AdWords was rebranded as Google Ads on 27 June 2008
- Google Ads works on the PPC (Pay Per Click) model
The best way to learn Google Ads is by creating live projects and running ads or by attending Google Ads training.